Drink Pink for Mean Girls this January

To celebrate the release of Mean Girls, exclusively in cinemas January 17, Malibu Strawberry have created the ultimate collaboration which is as fetch as they come! Every Wednesday between January 17 and February 7 is all about wearing (and drinking) pink!

Thankfully, you don’t need to be a mathlete to work out that bringing together two pop-culture icons equals a match made in a kitschy and nostalgic millennial heaven.

While the goss in the burn book might be juicy, it’s not a patch on Malibu Strawberry Daiquiri in a can – and to show you how much juicier it is, they’re excited to give away a can of this on-the-go, sparkling little number to celebrate ‘Pink Wednesdays’ with every ticket purchase to see Mean Girls at Showcase Cinemas between January 17 and February 7 (over 18s only, ID required, select/participating cinemas only). Because on Wednesdays we drink pink.

If you head over to Maliburumdrinks.com now, they’re also giving you a chance to win a host of delicious Malibu prizes plus a raft of Mean Girls goodies. You’ll also find exclusive Malibu x Mean Girls Cocktail recipes and playlists to create that ‘Ultimate Malibu Strawberry x Mean Girls Party’ in your own home. Malibu Strawberry bursts with natural flavour, just like you and your besties.

Liam Murphy, Brand Director at Pernod Ricard UK, home of Malibu, commented, “Malibu Strawberry has never had such an iconic, pop-culture pairing! This collaboration isn’t just about cocktails, it’s a statement. We are making fetch happen, offering cinemagoers the chance to sip on the ultimate pink cocktail whilst watching the new Mean Girls, because when it comes to Wednesdays, only Malibu Strawberry will do”.

From the comedic mind of Tina Fey comes a new twist on the modern classic, MEAN GIRLS. New student Cady Heron is welcomed into the top of the social food chain by the elite group of popular girls called “The Plastics,” ruled by the conniving queen bee Regina George and her minions Gretchen and Karen. However, when Cady makes the major misstep of falling for Regina’s ex-boyfriend Aaron Samuels, she finds herself prey in Regina’s crosshairs. As Cady sets to take down the group’s apex predator with the help of her outcast friends Janis and Damian, she must learn how to stay true to herself while navigating the most cutthroat jungle of all: high school.

To find Malibu Strawberry cocktail recipes and playlists, inspired by Mean Girls, and to enter the competition to win amazing goodies, head to malibudrinks.com